[Rant] The Art of Brand Revival | ANN.lu |
Posted on 13-Sep-2002 15:37 GMT by Mike Veroukis | 1 comments View flat View list |
This is a CNN business article on the art of reviving a brand. It's an interesting read as the Amiga is preparing for a come back of it's own. This article clearly demonstrates the power of nostalgia and brand name recognition. Enjoy.
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List of all comments to this articleSorted by date, most recent at bottom |
Comment 1 | John Block | | 14-Sep-2002 08:44 GMT |
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