[Rant] ...another interesting article | ANN.lu |
Posted on 30-Nov-2003 18:32 GMT by bbrv | 56 comments View flat View list |
Here is a New York Times Magazine article about Apple, the iPod, marketing, product development and management.
We contend that this Community can produce a Super TiVo-like device that integrates the network into the use of the content itself. The Pegasos is building block #1 to any competent computing environment and the necessary tool required by the developer support enlisted to customize the platform for consumer use. A Pegasos computer is a desktop machine. A Pegasos computer enclosed in a fan-less VCR-like size case becomes a consumer product: a black box. The Pegasos black box operates equally well with a television screen or a computer monitor. The Pegasos black box could come with its own file sharing and downloading programs -- music, movies, video games – a preference is selected, a source found, the entertainment begins. The technology would be invisible to the entertainment experience. The consumer manages the experience through an easily understood user interface with a remote control or through a web browser and a keyboard for more sophisticated users. As the hub of the Home Entertainment Center high fidelity sound/audio can now be introduced through the 24/7 broadband Internet connection to bring existing home stereo equipment back into use. Here the Pegasos black box can be positioned to be a consumer product that would do to a TV set what MP3 did to music – any show any time.
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...another interesting article : Comment 24 of 56 | ANN.lu |
Posted by Johan Rönnblom on 30-Nov-2003 21:54 GMT | minator: sure, but it also took a long time before VCR's became a big
seller, and it required backing of some large companies (the smaller
ones failed even with their better product, remember?).
I agree that user interfaces are important, and I disagree that "this
is already available". Yes, of course you can buy something which is
actually more similar to a video editing studio than something you
would plug into your TV, but it's going to be expensive and most
people won't be able (or bothered) to use it, even less install it.
When it comes to the RIAA etc, well maybe there could be a problem.
But as far as I'm aware, recording for your personal use is allowed
everywhere, including under the DMCA. Maybe the RIAA would want to
change that, maybe they would succeed, but it would take a few years
and probably a lot longer in Europe, so the product would still be a
winner.
When it comes to things like renting video over the internet, I think
this is definitely the future but I see several problems. One is that
I think it will take a lot of time before most people have enough
bandwidth. Another is that it will be hard to convince the movie
industry to let you distribute this way. Either you admit that the
movies will be storeable and copyable, and then the movie industry
won't make business with you. Or you'll have to promise you that they
are not storeable and copyable, and then you will fail because this is
really impossible, and either the movie industry will not make
business with you, or even worse, they'll make a deal and then sue you
when you fail (or pull out after you put a lot of money into
development). |
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