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[Motd] Advertisers neededANN.lu
Posted on 14-Jan-2001 13:22 GMT by Christian Kemp43 comments
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In a recent MOTD, I stated that the advertiser situation was bad, but I didn't expect to make less than 5$ in 13 days. So I decided to pull the only remaining advertisement banner, but I am hoping to find an alternative means of at least covering my online cost (various virtual servers, phone bill, etc.). I haven't given up the hope that Amiga companies (Amiga, Haage&Partner, and many others) will finally understand that the market would be even less alive without Amiga news sites, and finally decide to make suitable contributions to the news sites they've been using for years to post their press releases and announce their products on.

Do I sound slightly bitter? Perhaps. But with a phone bill of 100$ every month, an upcoming domain renewal for 90€, a website generating 5$ out of over 50,000 pageviews is just ridiculous...

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Comment 1Elwood13-Jan-2001 23:00 GMT
Comment 2Mark Wilson13-Jan-2001 23:00 GMT
Comment 3Christian Kemp13-Jan-2001 23:00 GMT
Comment 4nOMAAM13-Jan-2001 23:00 GMT
Comment 5Thomas Würgler13-Jan-2001 23:00 GMT
Comment 6Adam Waldenberg13-Jan-2001 23:00 GMT
Comment 7Adam Waldenberg13-Jan-2001 23:00 GMT
Comment 8Brian H13-Jan-2001 23:00 GMT
Comment 9JR13-Jan-2001 23:00 GMT
Comment 10Ian13-Jan-2001 23:00 GMT
Comment 11Paul McCord13-Jan-2001 23:00 GMT
Comment 12Chris Groves13-Jan-2001 23:00 GMT
Comment 13JW Olson13-Jan-2001 23:00 GMT
Comment 14Falk Lüke13-Jan-2001 23:00 GMT
Comment 15Christian Kemp13-Jan-2001 23:00 GMT
Comment 16Christian Kemp13-Jan-2001 23:00 GMT
Comment 17Christian Kemp13-Jan-2001 23:00 GMT
Comment 18nOMAAM13-Jan-2001 23:00 GMT
Advertisers needed : Comment 19 of 43ANN.lu
Posted by Christian Kemp on 13-Jan-2001 23:00 GMT
To answer a few questions, yes, I used to be paid just for displaying the ads. This is commonly referred to as the CPM ad model, as compared to a CPC model where you are paid per click. CPM used to be, and still is, very popular among bigger sites, because it is fairer on the publisher, and rewards him for the branding aspects a banner has, rather than just rewarding the immediate clickthroughs to a website. Prices I was paid used to range between 1$ and 3$ per 1000 pages viewed. Nowadays the CPM industry is plagued by what is called default-banners, which happens whenever an ad network can't fill its inventory with paying ads and therefore shows non-paying ads. AdFlight, ClearBlueMedia and FastClick, the advertising agencies I've been using, were displaying over 90% non-paying defaults in January.
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List of all comments to this article (continued)
Comment 20Michael Jantzen13-Jan-2001 23:00 GMT
Comment 21Mark Wilson13-Jan-2001 23:00 GMT
Comment 22kvince14-Jan-2001 23:00 GMT
Comment 23Paul Watkins14-Jan-2001 23:00 GMT
Comment 24Kolbjørn Barmen14-Jan-2001 23:00 GMT
Comment 25anonimus14-Jan-2001 23:00 GMT
Comment 26Jens Larsson14-Jan-2001 23:00 GMT
Comment 27John McKenzie14-Jan-2001 23:00 GMT
Comment 28Dundar Unsal14-Jan-2001 23:00 GMT
Comment 29Jason Murray14-Jan-2001 23:00 GMT
Comment 30Mousky14-Jan-2001 23:00 GMT
Comment 31Dave15-Jan-2001 23:00 GMT
Comment 32Jens Larsson15-Jan-2001 23:00 GMT
Comment 33Wayne Hunt15-Jan-2001 23:00 GMT
Comment 34David Connolly15-Jan-2001 23:00 GMT
Comment 35Mark Wilson16-Jan-2001 23:00 GMT
Comment 36John Block17-Jan-2001 23:00 GMT
Comment 37John Millington17-Jan-2001 23:00 GMT
Comment 38Christian Kemp17-Jan-2001 23:00 GMT
Comment 39John Block17-Jan-2001 23:00 GMT
Comment 40Falk Lüke17-Jan-2001 23:00 GMT
Comment 41Christian Kemp19-Jan-2001 23:00 GMT
Comment 42Falk Lüke19-Jan-2001 23:00 GMT
Comment 43anonymous29-Jan-2001 23:00 GMT
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